THE JOB / Jr. Analyst (Digital & Social)

STRATEGY / Responsible for developing and executing investment recommendations for our clients.

In this role, you will assist in the development and execution of digital and social programs for our impressive roster of clients. You'll work alongside a team of experts to identify trends and sentiment around social conversation, craft data-driven social and digital strategies to support client campaigns and assist with measurement and reporting.

If you’re a trendspotter looking to kick-start your career and are eager to dive into social and digital strategy, this is the opportunity for you!

THE WORK YOU’LL DO:

• Responsible for pulling key data around social trends, audience behavior, and online conversation using our suite of social listening tools
• Support in the development of data-driven digital recommendations for client initiatives – including (but not limited to) organic social strategy, media partnerships, and paid media programs
• Assist in the execution of digital and social campaigns, in collaboration with other digital team members
• Assess campaign performance and keep track of key metrics (such as impressions, engagements, engagement rate, etc.) based on program goals and KPIs
• Support efforts in talent discovery based on the client’s campaign objectives and criteria
• Transform datasets into easy-to-digest summaries and visuals, providing clients with relevant results and recommendations to inform future social and digital strategies 
• Liaise with internal & external teams as needed on client requests

THE BIGGER TEAM YOU’LL JOIN

• Recognized as one of the “Best Places to Work in Sports”, Octagon is the global sports, entertainment, and experiential marketing arm of the Interpublic Group.
• We take pride in being Playmakers – finding insightful, bold ways to create play in our work, our lives, and in the world. We believe in the power of play to create big ideas and unlock potential for our clients and talent.
• We can put ourselves in the shoes of fans because we ARE fans – of sports, entertainment, and culture at large. This expertise allows us to continually evolve the fan experience across sports and entertainment alongside some of the biggest brands and talent in the world.
• The world needs play more than ever. Are you a Playmaker?

 WHO WE’RE LOOKING FOR:

• Up to 1 year of experience in social/digital media; internship experience with a media or sports agency is preferred
• Fundamental understanding of social media strategy across Instagram, TikTok, X/Twitter, LinkedIn, Facebook and YouTube platforms
• Ability to analyze campaign performance and uncover relevant data-driven insights
• Strong attention to detail is a must; familiarity with Microsoft Excel is a plus (we work with a lot of data!)
• Excellent written and verbal communication skills 
• Can assist with developing well-designed, cohesive and clear Microsoft PowerPoint decks  
• An organized and active contributor – you know how to keep everything on task and have a keen attention to follow-through
• You are creative – you can brainstorm innovative ideas and collaborate with creative/design teams to ensure content aligns with best practices on social and digital channels
• You’re ahead of what’s trending in social & digital – what’s resonating with fans, what content rises above the rest, and have an innate curiosity around new and emerging platforms
• You bring a passion for/expertise in sports, entertainment, music and/or celebrity & lifestyle culture

This position pays $45,000, is overtime-eligible and comes with a comprehensive benefits package