OCTAGON SIGNS CONNOR BAZELAK AND HAILEY VAN LITH AS AGENCY’S FIRST NIL REPRESENTATION CLIENTSOctagon, NIL
Bazelak and Van Lith Signed Exclusive Partnerships with Octagon for Name, Image, and Likeness Representation
McLean, Va. – August 5, 2021 – Octagon today announced the signing of the agency’s first two NIL representation clients, University of Missouri quarterback Connor Bazelak and University of Louisville basketball star Hailey Van Lith.
The agency will work with both Bazelak and Van Lith to continue to develop their personal brands, as well as find lucrative endorsements and partnerships that are authentic to their passions and interests.
Bazelak, a sophomore from Dayton, Ohio, led the Tigers in passing during the abbreviated 2020 season, finishing with more than 2,300 yards through the air and nine total touchdowns on the year, and was named the 2020 Co-SEC "Freshman of the Year". Under Bazelak’s leadership, Missouri finished with a 5-5 record and clinched a berth in the Music City Bowl.
Van Lith, a sophomore from Wenatchee, Washington, enjoyed a standout freshman season for the Cardinals earning 2021 ACC All-Freshman Team honors. Van Lith helped lead the Cardinals to a 26-4 record, including the regular-season ACC championship, and a trip to the Elite Eight in the 2021 NCAA Women’s Basketball Tournament. Internationally, Van Lith is a 4X Gold Medalist with USA Basketball and was the 2019 FIBA 3x3 U18 World Cup MVP.
Octagon is the preeminent talent management, integrated marketing, and creative agency in global sports and entertainment. The agency creates distinctive marketing campaigns for some of the largest brands and Fortune 500 companies across the globe, and represents more than 900 of the most prominent and influential athletes, talent, and properties in the world.
With more than 1,000 employees worldwide, based in 50 offices in 20 countries, Octagon has consistently pushed the boundaries of the industry with ground-breaking marketing campaigns, experiential and hospitality services, industry-leading data, insight, and strategy capabilities, media expertise, as well as an unmatched talent management portfolio of the most high-profile and successful athletes and personalities.
– OCTAGON –