Mixed Reality meets Experiential Marketing: Our Thoughts
Erika Zuniga // Junior Developer, Technology
The first ever Mixed Reality Marketing Summit in NYC was full of riveting content and discussion. Throughout the day, speakers from companies like Adobe, Intel, Snap Inc., Wayfair, and more talked about the usage of mixed reality, and it stressed that now is especially the time for experiential marketing. The technology is here – and brands need to catch up.