PERUVIAN FOOTBALL FEDERATION TAPS OCTAGON FOR GLOBAL MEDIA RIGHTS CONSULTINGPress Releases, Media Rights, Global Football
Peruvian Football Federation Aims to Maximize Media Rights and Property Value
LIMA, PERU (December 14, 2017) - The Peruvian Football Federation (FPF), which has recently qualified for the upcoming FIFA World Cup after a 36-year absence, is experiencing unprecedented commercial interest from both Peru and internationally. In turn, the FPF has hired Octagon’s Global Media Rights Consulting group to maximize the value of the organization’s commercial media rights regarding all National Team and Development Team rights from 2018 through 2022.
Octagon, already a recognized leader in sports marketing, and talent representation and management, will advise the FPF on media rights valuation, distribution strategy, and sales process to potential media partners across broadcast, digital, social, radio, data, and new media rights.
"In the FPF, we are committed to further professionalizing our organization, and remain focused on transparency while generating more resources to support our strategic plans across several areas including youth development and infrastructure,” Juan Matute, Secretary General of the FPF said. “As the media landscape continues to grow and evolve in Peru and abroad, it is imperative that the FPF has expert advice on all aspect of their commercial media rights.”
About the Peruvian Football Federation: The Peruvian Football Federation is a non for profit private sports association founded on August 23, 1922. Its purpose is to turn football into an engine of social and sporting change, as well as to bring national teams of all categories to a high level of international competition. Affiliated with FIFA and CONMEBOL, the FPF is the highest governing body of football in Peru and is responsible for promoting, directing and managing the practice of amateur and professional football in the country. See more at http://www.fpf.org.pe/ or follow us at @TuFPF
About Octagon: At Octagon we inspire brands, talent, and our people to see the world for all its potential. Then, we help our clients pick the right opportunity to make the next right move. We are a passionate team of 800 savvy veterans and bold upstarts, relentlessly committed to helping our clients and our teammates push forward. What’s Your Move? See more at Octagon.com and join us @Octagon.
Lauren Tietjen // VP, Global Communications
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